Mission & Values

At Mercari, we have a mission we want to achieve with the help of all of our members


    Create value in a
    global marketplace where
    anyone can buy & sell

    In order to achieve this mission, Mercari is continually taking on the world. Since our founding in 2013, Mercari has reached 1,800 employees, with employees from more than 40 countries and regions working in our offices in Japan and the US.

    As much as Mercari has grown and changed over the years, there is one thing that hasn’t changed: our constant state of chaos. As our business and organization expands rapidly, we’ve encountered countless challenges no one’s ever dealt with before. But despite this, we enjoy the endless chaos, and take on bold challenges without fear of failure—and by doing so, Mercari moves one step at a time closer to achieving our mission.

    Mercari is still a startup. In order to develop Mercari into a service used by people around the world, we need to grow and become a global tech company, where employees from all different countries, languages, and cultures can learn from each other. As many Japanese companies have succeeded on a global scale before us, this is not an impossible goal. We know we’ll face countless difficulties and failures as we get there, but we believe that it will only make us stronger and help us grow.

    Do Mercari’s mission and values resonate with you? If you want to take on the world, join us in creating a Japan-based global tech company. Don’t be afraid of failure—Go Bold.

    Mercari, Inc. CEO
    Shintaro Yamada


    More at

    Empowering Individuals and Businesses: The Future Shintaro Yamada Envisions for Merpay



    At Mercari, we have three core values to help us in achieving our mission.

    In order to create innovation with a big impact on the world, everyone takes on bold challenges and learns from many failures.


    With the whole team working together and all members working to their highest potential, the team can achieve large missions that one person alone cannot.


    All members take ownership of their work as professionals in their field, learn every day, and commit to showing results.

    More at

    THE BUSINESS DAY 02 Report: Kazuyuki Okudaira from the Nikkei interviews Mercari’s Fumiaki Koizumi about the Ups and Downs of Mercari’s First Five Years


    In order to achieve our mission, Mercari is continually taking on the world.


    More at

    Mercari Tech Conf 2018 Report: Mercari US CTO Explains How to Optimize the Exchange of Value by Combining Data with Machine Learning

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